This pharmacy operated in Tutanekai Street from 1928 to 2003. First owned by D. Sheaf 1928-1957 then Mr Ross Wells 1957-2003.
I remember it always in it's location at 272 Tutanekai Street for many years, the street number changed some years ago, after Sheaf's closed, this location housed McKenzie Fashions (closed 2015) and currently undergoing renovation (see image below).
Alison Leigh - Digital Information Specialist at Rotorua District Library
The Wises Street Directories 1940-1955 list the street number as 132.
You can view this image at Kete Rotorua
For more information on Douglas Sheaf you can read Don Stafford's "The New Century in Rotorua"